The hotel industry in Xinjiang Uygur Autonomous Region is at the initial development stage and meets the needs of socio-economic development and reform.
And it is also the needs of China's integration into economic globalization. The purposeessay of this study is to perform a detailed study of the budget hotel industry in Xinjiang Autonomous Region. The significance of this study mainly lies in that it serves as guidance for the policy-making of the hospitality industry in Xinjiang as well as the whole China. Based on the types of hotels in Xinjiang Uygur Autonomous Region, in macro, it is benefit for the development of adjustment of budget hotel industrial structure.
In the micro, it can provide the effective countermeasures and Recommendations for the development of budget hotel. It promotes the healthy development of budget hotels and provides policy recommendations for hotels. Thereby, we should promote the development of the national hotel industry. Research on how the budget hotels in Xinjiang Uygur Autonomous Region's development have the advantage of improving the new economic growth points. Accordingly, several research questions are proposed, namely, How to cope with the intense market competition? How to construct the budget hotel to guarantee its healthy，fast and stable development?
The thesis is organized in four chapters. Firstly,，this article summarizes the characteristics of the budget hotel and attempts to give the budget hotel a preliminary concept. Then it addresses the issues of how to develop the budget hotel by an interview survey. After forwards, an analysis of social and market conditions of budget hotel analysis is conducted. Finally, it proposes countermeasures and suggestions for the development of budget hotels.
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