英国finance作业代写精选范文：“旅游业是对差异的探索”，这篇文章主要讲述了在现代社会中，旅游业在许多国家已经成为最重要的第三产业，甚至在社会上是收入最多的行业（米拉莱斯， 2007） 。由于通俗政策和经济的快速发展，旅游业相结合的经济，社会和文化，为人们提供了场所。随着越来越多的旅游景象的出现，吸收人们的关注最重要的就是寻找差异。与其他行业不同，旅游业不是一个单一产业，而是一个产业群，其中包括旅游景点业，酒店业，餐饮业，娱乐业，运输业，旅行社等等。
In modern society, the tourism has already become one of the most important tertiary industries in many countries, even the best income industry for society (Miralles, 2007). Due to the exoteric policies and the rapid development of economic, the tourism combines the economic, society and culture for supplying the places for relaxing, dissipation and demand of culture to people. With the appearance of more and more travel sight, the most important for absorbing people’s attentions is to search for difference. Different from other industries, the tourism is not a single industry, but a group of industries which includes tourist attractions industry, the hotel industry, the catering industry, the entertainment industry, the transportation industry, the travel agency, and so forth. Therefore, many countries are trying developing the tourism industry for enlarging internal demand and accelerating the consumption for the country. With the development of economic and the improvement of people’s living standards, the new modern leisure tourism is also rapid development with the improvement of the traditional sightseeing tour, because of the tourism industry is closed connected with the modern life’s style. It shows that the difference among tourisms is the key point for making people pays more attentions.
2.0 Meanings of Tourism
The tourism is still a blurry concept until now, as a result of different researchers had different key points about the tourism. Brijesh (2002) indicates that defined tourism is so important because of the veracity is direct related to the evaluating the economic impact on the tourism and the tour activities. Alison & Anne (2007) has pointed out that the tourism is direct related to the layout and exploitation of ground and resources and some other factors. Therefore, the tourism industry plays the important role for the society and country, which needs to be developed energetically nowadays.
About the meanings of tourism industry, different researchers have different points to encourage. Rich & Thomas (2003) has mentioned that the economist always thought that the tourism has the big contributions to the national economic and the terminal economic development, which related to the relationship between supply and demand, the foreign currency incomes, and the problem of employment opportunities, and so on. The reason for that is that the tourism industry can increase the national economic and balance the international income and consumption. In addition, the geography researchers paid for attentions on the dimensional factors, which include the flowing direction on travelling, the scale of exploitation, the utilization of ground and the changing of actual environment (Georgia & Athanassios, 2008). This point shows the tourism industry can make full use of the resources for national development. Otherwise, Christopher & Gregory (2007) mentioned that the anthropologists and socialists were consider the customs of living, the traditional culture and the living style where the tourist attractions at. This indicates that the tourism industry can extend the local culture to aboard by a long way, because the world is so big that it is hard to generalize. In addition, the governments and the science institution were also make the policies for encouraging the tourism industry, because it combines many subjects in tourism which are economics, the sociology, the geography, and so forth (Philip & Bernard, 2006). In a word, it shows the tourism industry has abundant meanings which related to many departments, so that the country must encourage the development of tourism. However, with the appearance of more and more tourist attractions, the characteristic of difference is the key point for every place to be considered for gaining the continuable development for a long time.
3.0 Categories of Difference in Tourism
One of the features in tourism industry is different place has different characteristic for absorbing people’s attention and interest to travel to there. This means most of the tourists would like to choose the places where has some differences in some points. Therefore, the main differences in tourism are focused on the regional differences, the cultural differences, the scenery differences and the travel method differences.
3.1 Regional Differences
First of all, Woods & Daniel (1998) has mentioned that the regional differences are the key factor in tourism industry, because the regional difference can bring the different scenery to the customers. In addition, Higgins-Desbiolles (2008) has already brought forwards that the absolute difference is increasing constantly, while the relative difference is decreasing all over the world. This point mentions that the tourism’s difference is changing in the world, as a result of the difference of area’s conditions, the basic establishments, the foundation of economic, the developing experience, and some other factors. On top of that, Anthony (2006) also pointed out that the difference on the regional caused by the inconvenience of transportation and the independent districts in the old days which can form the tourism attractions for customers nowadays, so that different area has different cultures. Asides, utilizing the regional difference for development the tourism industry have many advantages (Woods & Daniel, 1998). Many places opened up the historical reliques or the home of historical famous people, so that making the contemporaneous people have a good understanding about the history. Based on the aspect of marketing economic, it can combine the local culture and the economic, which can drive the development of economic. To sum up, the whole world is so huge that there are lots of regions. Due to the differences on climate, the history, the economic, the culture, and some other factors, most of people thought that the regional differences is so obvious that it is quite suit for tourism as a standard to develop.
3.2 Cultural Differences
With the development of tourism industry, many people is not just have the objective of enjoying the landscape when they travelling, the more important is to enjoy the special cultures (Andrew, 2007). First of all, Brijesh (2002) pointed out that the biggest characteristic in tourism is the difference between the differences between the east cultural and west cultural. For example, many people from European was so surprised when they heard the Chinese people using “Are you eating” instead of “Hello”, when they travelling to China. In addition, Brijesh (2002) also indicated that the difference between the east cultural and west cultural can bring the difference on festivals, which are the tourists can enjoy different atmosphere about celebrating festivals. Secondly, the difference on the catering culture is also the characteristic in tourism industry (Rich & Thomas, 2003). The different catering cultures can also absorb many tourists’ attentions which are interested in the food and drinks. Thirdly, Richard (2007) has shown that the differences on the ethical culture and religionary culture among the tourism attractions are also quite special for tourists which from different countries. For example, the Chinese has 55 minorities which are quite different from each other, so that different minority has original culture, like the culture on marriage, the culture on dressing, and so on. So, the tourists are not only just enjoying the local landscapes, but also the local culture. In addition, Richard (2007) also pointed out that although the tourists have the freedom on believing the religionary, they still can enjoy the atmosphere about the other different religionary when they travelling. In a word, the cultural differences among different tourism attractions are quite important for tourism industry’s development, which can absorb many tourists’ attentions.
3.3 Scenery Differences
For most of the tourists, the basic objective is to enjoy the beautiful landscape which are different from their own home country or own city’s (Steven, 1993). First above, Yolanda (2007) has brought forward that the landscape areas are the most popular places in the tourism industry, as a result of the beautiful and pacific landscape can make the city persons relaxing and outputting their pressure in the work. Brijesh (2002) has also shown that the green landscape is good for touring, because of its good for eyes and health for tourisms. This indicates the tourism industry have many different sceneries, like the coastal areas, the forest, the mountain, and so on. In addition, Woods & Daniel (1998) has pointed out some tourists paid their attentions on the styles of architectures all over the world. Due to the different culture and climate, the architectures can also be the one scenery of tourism, like the architectures of Greenwich University which located in London (Woods & Daniel 1998). However, how do tourisms choose the destination because there are so many similar sceneries all over the world? The famous degree will play an important role when people making plan. On the other hand, Christopher & Gregory (2007) thought that the modern development tourism industry is closed connected with the hot topic or activities. Due to the advocate of continuable development in recent years, there are some places combines the topic of continuable development for making some new scenery also absorb many attentions. From above, it shows that the tourism industry must catch the tourist’s interest, combine the local resource, so that gain the competitive power in tourism industry.
3.4 Travelling Method Differences
Yolanda (2007) mentioned that the objective of some tourists is not just enjoying the scenery, but also enjoy the travelling process. Higgins-Desbiolles (2008) indicates that there are two main travelling methods nowadays, which are budgeting travelling that tourists doing everything about travelling by themselves, and travel followed with the travel agency which is tourists just follow the plans of agency without preparing anything. In addition, Georgia & Athanassios (2008) has shown the different travelling methods can bring different pleasures for tourists nowadays. For example, driving by them is so popular that they can look at some small sights, while the cruising can make people enjoy the feelings on the sea that quite different from terrestrial. Therefore, the travelling method differences can also bring the development of burgeoning tourism.
4.0 Why Tourism is Search for Differences
Most people thought that the tourism is just have a look the local landscapes and enjoy the local culture in a short time, which all the products of tourism is quite similar (Woods & Daniel, 1998). Therefore, the reasons why the tourism searching for differences is so important in recent years will mainly reflect on three aspects, which are it can accelerate the development of the tourism industry, can improve the competitive power and can be a kind of trend for the future.
4.1 To Accelerate the Development of Industry
Xiaoli & Bingsong (1997) had already pointed out that searching for differences in the tourism industry is to rely on the tourism industry to develop the different kinds of service industries actively, for promoting the development of industries which can bring the overall economic development for the country or the world. In addition, Blackstock, et al (2008) has shown that the income of signal tourist attractions is much less than the vertical and horizontal development of tourism industry. For example, the latest statistics point of view has pointed that a number of tourism products has slow development because of it just the deeply cultural and historical connotations and non-renewable development in the past old days. However, these tourism products have gradually been broken, due to the diversified development of the regional tourism (Xiaoli & Bingsong, 1997). Therefore, the incomes of this area have quick development, and also drive other industries’ development. On the other hand, Kjell (2006) found out there are more and more different kinds of industries have pushing the tourism nowadays, like the agriculture industry and the industrial tourism. Agriculture tourism is a kind of using the natural ecological environment and the agricultural crops as a tourist attraction to absorb people’s attention, which is quite different from others (Kjell, 2006). With the economic development and the accelerating of urbanization’s process, the natural habitats and crops in rural areas have the strong attraction to urban people, which also bring the development of agricultural industry. Compared with that, Christopher & Gregory (2007) mentioned that the industrial industry also have the raid development which followed by the tourism industry, which refers to the special industrial brands, the industrial products and the process forms of tourism. The combination of industrial industry and tourism industry has shown the huge potential for economic development. Therefore, the points above show that searching for some different points in the tourism industry can accelerate the development of the relevant industry’s development.
4.2 To Improve the Competitive Power for Individual
Philip & Bernard (2006) has found out that when somewhere would like to develop the tourism industry by using the local regional resources, do not narrow the economic activities whose related to the tourism industry because the individual must analyze the actual competitive advantages for letting more and more consumers would like to choose the place instead of others. This points mentions that a good place must have a special point which is different from others, so that improve the competitive power as a marketing strategy. Nowadays, the competition in the tourism industry is so serious that every place needs the difference for beating others. Miralles (2007) also indicated that the government or individual should grasp the development of tourism trend from the macro point of view, and analyze their own strengths and weaknesses from the microscopic analysis. Therefore, the searching for the differences is the process of finding the strengths, which can increase the competitive power. Richard (2007) mentioned that the tourism industry should extend the consumption chain for strive the comprehensive benefits. Therefore, it means that strive to promote the tourism industry form the signal tourism revenues to the integrated tourism consumptions as a result of the development of modernization and internationalization. Richard (2007) also pointed out that the differences of tourism industry which can improve the competitive power includes the points on the regional, the department, the related industries, the travel line, the travel corporations, the promotions, and so on. Therefore, it shows that the differences in tourism industry are also a kind of marketing strategy, which not only good for the government, but also good for the individuals. So, all the evidences from the researchers proved that searching for the differences among different tourism attractions can improve the competitive power for individuals.
4.3 To Be the Trend of Future
Steven (1993) also brought forward that more and more tourism attractions has found that searching for the differences can bring the huge economic benefits because of the competition is so serious. In recent years, many people would like use their spare time to go for travelling to relax by using their festive days or holidays because of they have the pressure in their daily time. Andrew (2007) consisted that competitive advantages plays the huge role which reflected on the economic, it will bring more and more places come to follow, which will to be the trend of future in the tourism industry. However, with the globalization, many places might combine other places’ characteristics for their own development, so that the whole tourism industry should look for the differences ceaselessly (Philip & Bernard, 2006). In addition, the obvious and excellent differences in the tourism attractions will bring the good famous degree. Woods & Daniel (1998) pointed out that the good reputation is a kind of intangible assets in the tourism industry, so that many tourists would like put the famous place as their first choice which just following their interest. Therefore, it shows that the searching for the differences which will bring the diversification will become the trend of tourism industry in the future.
5.0 How Tourism Search for Differences
Searching for the differences is so important in the tourism industry. For the long-term development, the government should search for them from different aspects, which reflected on the supply the farther service, to follow the steps of the society’s development, to develop tourism be diversification and to think much of the intangible assets.
5.1 Supply the Farther Service
For most of the tourism attractions, it used the basic natural resources to develop to be the famous places, so that many people thought that it is quite hard to find out the differences. However, Anthony (2006) has pointed out the tourism industry can get the differences from the service aspects which means to supply the farther and better service when they travelling. For example, Rich & Thomas (2003) had shown that many travel agencies supplied the serious service from the beginning to the ending. When a person would like to choose to travel aboard for relaxing, he just needs to choose the travel line. And then, the travel agency will do everything for him, like visa, the accommodation, the meals, and so forth. Therefore, the customers are just need to enjoy the travelling without thinking any trouble. In addition, there are so many new forms tourism is developing; as a result of the tourism industry is related to the various activities (Christopher & Gregory, 2007). In recent years, the physical training tourism is becoming so popular, so that many people get the special vision to search for differences which can bring the big benefits. To sum up, one of the methods for searching for differences in tourism industry is to supply the farther services at the early stage for distinguish other similar products or services, which is asked for the special opinion and vision.
5.2 Follow the Development of Society
The tourism industry is so important for the country or the world. Therefore, the development of tourism industry needs to follow the steps of the development of the society. Steven (1993) has indicated that one of the disadvantage of develop the tourism is traveling can destroy the environment and the balance of zoology. In addition, Miralles (2007) had brought forward that there is a point for tourism industry is that to combine the tourism industry with the popular continuable development strategy. If some country can achieve the objective of continuable development in the traveling and protect the weak cultural resources and natural resources, it will get the big differences which different from others. Miralles (2007) also indicated that following the development of the society is not only can help the local region reduce the economic problem, but also can achieve the aim of diversification of tourism because of it related to many aspects. On the other hand, the tourism industry is a global industry, which related to many countries’ benefits. Sometimes, the relationships between two or more countries also can reflect the tourism industry, as a result of the tourism industry can speed the internal demand and supply which related to the local country’s economic which can improve the relationship between countries (Georgia & Athanassios, 2008). In a word, the developing or changing in the society is also the point for tourism industry to find the differences, so that the tourism industry should pay more attention to the activities of society in their own country or the whole world.
5.3 Try to Diversification Development
The tourism industry is not a single industry, but an industry which related to many other industries. Xiaoli & Bingsong (1997) has shown that if the tourism would like to search for differences, it should break the pattern of the government for tourism development and investment and enrich the economic types of the tourism development. Therefore, the diversification is the key point for tourism industry for finding the differences. Otherwise, Yolanda (2007) mentioned that developing some tour product with the characters of monopolization and rare in certain degree must bring the biggest return on their investment. And then, Blackstock, et al (2008) indicated that searching for some differences on the tourism with specialty can also absorb many people’s attentions, which has a better vision for tourism in recent modern society. For example, the business exhibition tourism, the spa vacation tour, the ski tourism, the rafting tourism, the desert tourism, the adventure tourism, and so forth. The people must observe the latest information to summarize what differences are better and more important for the development of the tourism industry. On the other hand, Philip & Bernard (2006) has pointed out that the tourism industry is related to the hotel industry, the catering industry, and so on. Hereby, it can also get the key point on the related industry to develop the differences, which is better or special when the consumers compared with others. Thereby, the diversification development of tourism industry means to use the foresight of development to get the point and develop it to be the differences.
5.4 Think Much of Intangible Assets
For tourism industry, the intangible assets are also quite important which always ignored. Steven (1993) has proved that some government was using the local activities to bring along the tourism which is form the tourism. This means the government can hold some famous national activities to absorb tourists, if some places don’t have such beautiful landscape like other places. Though using the promotions and reputations, the government can get the different points of tourism industry for forming a special tourism. In addition, Xiaoli & Bingsong (1997) has brought forward that establishing the brand effect is also a method to find out the difference. When the travel agencies supplies the service and travelling products to the customers, the brand is a symbol of quality, so that many people would like to choose the places with the brand. Establishing the brand for the tourism attractions is not only to make more and more native people and foreign people easy to remember (Xiaoli & Bingsong, 1997). Lastly, some researchers found out that the different method of tourism marketing management will bring the different result on tourism industry (Blackstock, et al, 2008). Therefore, the opinions which shown above mentions that the intangible assets are also useful for government to search for the differences in the tourism industry, which includes the tourism marketing management, the brand, the economic driving, and so forth.
From many literatures, it got that the tourism industry is a search for the differences, so that it suit for the tourism’s development. The tourism industry is so important; as a result of it is one of the most important tertiary industries in many countries. Due to the tourism industry is related to many other industries, there have many differences can let the government to explore, which presented on the regional differences, the cultural differences, the scenery differences and the travelling method differences. For accelerate and improve the tourism’s development, there are many methods for government to consider which is quite helpful for searching for differences in the tourism industry.